DRIVING E-COMMERCE CUSTOMER ADOPTION FOR GMS
CATEGORY
Construction Products
ABOUT THIS PROJECT
GMS, Gypsum Management & Supply, is a leading specialty distributor of interior building products. Through more than 280 distribution centers across the USA and Canada, GMS supplies wallboard, ceilings, steel framing, insulation, tools, and numerous other construction products to commercial and residential builders. As an industry leader and innovator, GMS is constantly pursuing technological advances across all facets of its business, including its e-commerce and online account management capabilities.
FMG works closely with GMS to drive customer adoption of its e-commerce platform and keep customers up to date on the latest features and capabilities. Time-saving features like online ordering, product re-order lists, delivery notifications, and online payments make doing business with a GMS company easier and faster than ever.
Customer email newsletters
Web banners and articles
In-store freestanding banners, posters, flyers, post cards
Outdoor flags, signs, and banners
Event materials, graphics, promotional giveaways
Internal communications, success stories, tips and reminders