Project Description

DRIVING E-COMMERCE CUSTOMER ADOPTION FOR GMS

CATEGORY
Construction Products

ABOUT THIS PROJECT

GMS, Gypsum Management & Supply, is a leading specialty distributor of interior building products. Through more than 280 distribution centers across the USA and Canada, GMS supplies wallboard, ceilings, steel framing, insulation, tools, and numerous other construction products to commercial and residential builders. As an industry leader and innovator, GMS is constantly pursuing technological advances across all facets of its business, including its e-commerce and online account management capabilities.

FMG works closely with GMS to drive customer adoption of its e-commerce platform and keep customers up to date on the latest features and capabilities. Time-saving features like online ordering, product re-order lists, delivery notifications, and online payments make doing business with a GMS company easier and faster than ever.

Customer email newsletters

Web banners and articles

In-store freestanding banners, posters, flyers, post cards

Outdoor flags, signs, and banners

Event materials, graphics, promotional giveaways

Internal communications, success stories, tips and reminders